Business

Guerrilla marketing for job hunters 2.0 : 1,001 unconventional tips, tricks, and tactics for landing your dream job

2009-11-06T00:00:00-05:00

Levinson, Jay Conrad.

Hoboken, N.J. : John Wiley & Sons, c2009.

xxxiii, 331 p. : ill. ; 23 cm.

Guerrilla Marketing for job hunters 2.0 1,001 Unconventional Tips, Tricks, and Tactics for Landing Your Dream Job Revised And Updated Free Over $250 Value Audio Seminar Plus Extra Resources Www.Gm4jh.Com Jay Conrad Levinson David E. Perry Foreword by Darren Hardy, Publisher, SUCCESS magazine Distributed by Syndetic Solutions, Inc.

Why you need to become a guerrilla job-hunter : the new global America -- Your guerrilla mind. Personal branding guerrilla style : shape up your brand with attitude ; Your guerrilla job-hunting strategy : think like a general : work like a sergeant ; Your research plan : research : the guerrilla's competitive edge -- Weapons that make you a guerrilla. Resume writing and cover letter boot camp : how to overhaul your personal marketing materials ; Twenty-first century digital weapons : if you build it, they will come for you-- ; Recruiternomics 2.0 : how to work your job search commandos Tactics that make you a guerrilla. Guerrilla networking : a radical approach ; Fearless warm calling : a fresh alternative ; Creative ways to find a job : breakthrough strategies -- Your guerrilla job-hunting campaign. 3 sample campaigns : the force multiplier effect in action ; Hand-to-hand combat : winning the face-to-face interview ; Negotiating the deal : how to bargain with confidence ; Ready aye ready -- Appendix 1. Call logs -- Appendix 2. eXtreme Makeover resume samples -- Appendix 3. Compensation list.

Includes index.

Overpromise and overdeliver : how to design and deliver extraordinary customer experiences

2009-11-05T11:14:16-05:00

Barrera, Rick.

New York, N.Y. : Portfolio, 2009.

x, 226 p. : ill. ; 24 cm.

Barrera shows how to make sure that every point of contact between a company and its customers is well executed and fulfills an over-the-top brand promise: to drive word of mouth and promote rapid growth. Distributed by Syndetic Solutions, Inc.

Overachievers overpromise -- What's a brand overpromise? -- How do you build your overpromise? -- How do you make your brand overpromise unique? -- How do you optimize your product touchpoints? -- How do you optimize your system touchpoints? -- How do you optimize your human touchpoints? -- A case in touchpoint : Lexus -- A case In touchpoint : Apple.

The design of business : why design thinking is the next competitive advantage

2009-11-05T00:00:00-05:00

Martin, Roger L.

Boston, Mass. : Harvard Business Press, c2009.

xiii, 191 p. : ill. ; 22 cm.

Winning job interviews

2009-11-05T00:00:00-05:00

Powers, Paul, Dr.

Franklin Lakes, NJ : Career Press, c2010.

218 p. : ill. ; 21 cm.

Why job hunting sucks (and what to do about it) -- How to get more and better interviews -- You are in control -- Building your winning interview plan -- How to have glowing job references -- How to close the deal and get the job offer -- Turning the offer into a job you love -- Glitches, potholes, calamities, and idiots -- The winning job interview toolkit.

Includes index.

Follow the model : Miss J's guide to unleashing presence, poise, and power

2009-11-05T00:00:00-05:00

Alexander, J., Runway coach.

New York : Simon Spotlight Entertainment, 2009.

vii, 231 p. : ill. ; 22 cm.

Mother knows best -- White women -- Hot child in the city -- The big break -- A runway coach is born -- America's next top model: the beginning -- You gotta work. No, seriously -- Daddy J. -- Spirit in the sky -- Changes -- The end (for now).

Work at home now : the no-nonsense guide to finding your perfect home-based job, avoiding scams, and making a great living

2009-11-05T00:00:00-05:00

Durst, Christine, 1963-

Franklin Lakes, NJ : Career Press, c2010.

288 p. ; 21 cm.

Work-at-home at a glance -- Are you ready to work at home? -- Convincing your boss to let you work from home -- Developing your "BS" (big scam) radar -- Good and bad work-at-home job search terms -- Jobs by type and where to find them -- Finding work-at-home jobs on the "big" job boards -- Finding home-based jobs on job aggregator sites -- Networking for jobs, allies and friends -- Virtual and telework-friendly companies -- Freelancing at home gig-to-gig -- Making a little money on the side -- Your telework resume and interview -- Tips from the trenches.

Includes index.

Start with why : how great leaders inspire everyone to take action

2009-11-05T00:00:00-05:00

Sinek, Simon.

New York : Portfolio, c2009.

x, 246 p. ; 22 cm.

Assume you know -- Carrots and sticks -- The golden circle -- This is not opinion, this is biology -- Clarity, discipline, and consistency -- Emergence of trust -- How a tipping point tips -- Start with why, but know how -- Know why. Know how. Then what? -- Communication is not about speaking, it's about listening -- When why goes fuzzy -- Split happens -- The origins of a why -- The new competition.

Repositioning : marketing in an era of competition, change, and crisis

2009-11-05T00:00:00-05:00

Trout, Jack.

New York, N.Y. : McGraw-Hill, c2010.

iv, 217 p. : ill. ; 23 cm.

Running a side business : how to create a second income

2009-11-05T00:00:00-05:00

Stim, Richard.

Berkeley, CA : Nolo, 2009.

271 p. : ill. ; 23 cm.

The ideal start-up book for the multi-jobbing person! From crafting to home repair work to website design, many individuals have transitioned, or wish to transition, from hobby to business, thereby turning their passion into income. And the latest economic forecasts are leading more people than ever to create a second business as they discover that one source of income just isn't enough. But how to start it, manage it, make a profit? "Running a Side Business" will show the multi-business entrepreneur how. Packed with practical advice, tips, legal resources, start-up success stories, and the popular and relevant USA TODAY snapshots and graphs, "Running a Side Business" guides readers through the entire business lifecycle, addressing and answering all of the important questions along the way. Distributed by Syndetic Solutions, Inc.

Starting the right side business -- If you go online -- Managing your money -- Protecting personal assets -- Avoid the lawyer -- Licenses, permits, and other paperwork -- Working from home -- Working with others -- Marketing basics -- Taxes and deductions.

Includes index.

Start your own business and hire yourself : insider tips for successful self-employment in any economy

2009-11-04T00:00:00-05:00

Caplan, Suzanne.

Indianapolis, IN : JIST Works, c2010.

vii, 199 p. ; 23 cm.

There's no time like the present to start your business -- Getting into the game : researching your options -- Myself, Inc. : developing your business plan -- Setting your budget and getting funding in tough times -- Keeping score : a brief introduction to accounting basics -- Knowing the market and hiring the best customers -- Smart marketing : don't spend thousands to make hundreds -- Making a profit -- Whose money is it, anyway? : keeping busines and personal finances separate -- Secrets for continuing business success -- Exit-- stage left : planning your business exit strategy.

Includes index.

The power of slow : 101 ways to save time in our 24/7 world

2009-11-04T00:00:00-05:00

Hohlbaum, Christine Louise.

New York : St. Martin's Press, c2009.

xxix, 253 p. : ill. ; 22 cm.

Nail your law job interview : the essential guide to firm, clerkship, government, in-house, and lateral interviews

2009-11-04T00:00:00-05:00

Prescott, Natalie.

Franklin Lakes, NJ : Career Press, c2009.

223 p. ; 23 cm.

How to network with ease -- Timing is everything -- How to do your homework -- What to bring -- What to wear -- How to sell yourself effectively -- Body language and demeanor -- Questions to ask -- What not to ask -- Limited disclosure -- Gap-fillers for awkward moments -- Answering inappropriate or illegal questions -- Bold moves -- Rude behavior -- Discussing law, politics, and religion -- Dealing with arrogant interviewers -- Lunch, dinner, and retreat interviews -- Big firms vs. small firms -- On-campus interviews -- Callback interviews and thank-you letters -- Interviewing for 1ls, 2ls, and 3ls -- Clerkship interviews -- Government interviews -- Lateral interviews -- Going in-house -- Tips for using a headhunter -- Interviewing in a bad economy or after getting fired -- Dealing with rejection -- Negotiating an offer -- Unique challenges for foreign applicants.

Includes index.

Top notch executive interviews : how to strategically deal with recruiters, search firms, boards of directors, panels, presentations, pre-interviews, and other high-stress situations

2009-11-04T00:00:00-05:00

Hansen, Katharine.

Franklin Lakes, NJ : Career Press, c2010.

223 p. ; 23 cm.

In these turbulent times, the job-interview game is more convoluted than ever for executives. They face a longer interview process, must demonstrate a vision to meet the prospective employer's challenges, and will undergo intense vetting before receiving a job offer. "Top Notch Executive Interviews" reveals what employers really want and expect to see in executive candidate interview behavior and content. The book's coverage of the executive interview difference, its case studies of senior-level managers in sticky interview situations, and its broad collection of hiring decision-maker interview peeves and preferences make it the must-have companion volume to "Top Notch Executive Resumes." Distributed by Syndetic Solutions, Inc.

Introduction: the executive interview difference -- A crash course in landing the interview -- Due diligence: research to prepare for every interview aspect -- Your nonverbal interview preparation: from body language to attire -- What kind of interview? -- Your verbal interview preparation: understanding interview content -- The interview process: case studies -- The opinions that count: top 20 executive interview pet peeves from hiring decision-makers -- Executive-interview conundrums -- After the interview: thank-yous, followup, references, vetting, and background checks -- Weighing and negotiating the offer and compensation package.

Make job loss work for you : get over it and get your career back on track

2009-11-02T09:07:29-05:00

Deems, Richard S.

Indianapolis, IN : JIST Works, c2010.

xii, 194 p. : ill. ; 23 cm.

Make Job Loss Work for You explains the Deems JobGetting Skills System, a proven system for facing the emotions of a layoff head-on and getting past the emotions to look for a new job, including resume, cover letter tips, search strategy, negotiation, and success in the new position. Distributed by Syndetic Solutions, Inc.

What can I expect now? -- What do I do now? -- What do I have to offer? -- What are my options? -- What about a r�sum�? -- How do I interview successfully? -- How do I find and respond to job openings? -- What is the Deems jobgetting skills system? -- How do I negotiate the final package? -- How do I get started in my new job? -- Epilogue: but I don't feel like it!

Includes index.

They don't teach corporate in college : a twenty-something's guide to the business world

2009-11-02T09:07:29-05:00

Levit, Alexandra, 1976-

Franklin Lakes, NJ : Career Press, c2009.

288 p. ; 22 cm.

Based on a mix of interviews, research and personal experience, this books upbeat advice focuses on tangible tactics that recent college grads and experienced twenty-something's can put to work immediately to enhance their employability now and in the future. Highlights include: Unorthodox but proven job-hunting techniques. Making a memorable first impression. Navigating the company's social scene.Practicing cringe-free networking. Mastering goal-setting and self-promotion.Stretching the eight plus hours a day spent at work, from effective time management and organization to making every piece of communication count.Combating negativity. Coping with difficult personalities. Troubleshooting the performance review process and anti-promotion situations. Learning to be an effective boss.Finding a new position and gracefully exiting from the old. Distributed by Syndetic Solutions, Inc.

Find yourself, find a paycheck -- Congratulations, you're hired -- Working the crowd -- Be the master of your plan -- The purposeful workday -- Check your attitude at the door -- People management -- Moving up in the world -- You're the boss now! -- Exit stage left.

Miller GAAS guide.

2009-10-23T00:00:00-04:00

San Diego : Harcourt Brace Professional Pub.

v. ; 23 cm.

"A Comprehensive restatement of generally accepted auditing standards."

Vols. for 2007-<2010> also include 1 CD-ROM.

Monday morning motivation : 5 steps to energize your team, customers, and profits

2009-10-22T00:00:00-04:00

Cottrell, David, 1953-

New York : Harper Business, c2009.

xi, 176 p. ; 21 cm.

From the president and CEO of CornerStone Leadership Institute and the author of "Monday Morning Mentoring" and "Monday Morning Choices" comes this work that focuses on creating and maintaining successful team morale. Distributed by Syndetic Solutions, Inc.

The unforced error : why some managers get promoted while others get eliminated

2009-10-21T00:00:00-04:00

Krames, Jeffrey A.

New York : Portfolio, 2009.

178 p. : ill. ; 22 cm.

The ball was out by a mile : face reality at all times -- Choosing the wrong partner : the most important call -- Sticking with the wrong partner : cut your losses -- Overlooking the wildcard : developing the next generation of leaders -- Not keeping your game in bounds : living and leading by the rules of the game -- Always playing with a singles mindset : the partnership imperative -- Not stepping up to the net : taking ownership of your part of the court -- Working on your backhand : focusing on strengths, not weaknesses, wins -- Games -- Not getting enough from your coaches : why learning is such a critical success factor -- Not practicing enough : why preparation looms so large -- Having only one or two shots : why experimentation is a prerequisite to success -- Not seeing the whole court : how to protect your flanks.

1,012 GMAT practice questions.

2009-10-19T00:00:00-04:00

New York, NY : Random House

v. ; 28 cm.

At head of title: The Princeton Review.

The advertising red books. Advertisers & agencies ... supplement.

2009-10-19T00:00:00-04:00

New Providence, NJ : LexisNexis,

v. ; 28 cm.

At head of title: LexisNexis.

Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves

2009-10-16T14:33:10-04:00

Penenberg, Adam L.

New York : Hyperion, c2009.

ix, 274 p. : ill. ; 25 cm.

From Google to Facebook, the author delves into how a "viral loop, " a situation where using a product means needing to share it with others, can make an online business a success.

How to find a job on LinkedIn, Facebook, MySpace, Twitter, and other social networks

2009-10-16T00:00:00-04:00

Schepp, Brad.

New York : McGraw-Hill, c2010.

xv, 233 p. : ill. ; 24 cm.

Brad and Debra Schepp show readers how to use LinkedIn and other social networking sites to find, connect with, and market yourself to potential employers. Distributed by Syndetic Solutions, Inc.

Includes index.

Leading after a layoff : reignite your team's productivity in just 12 weeks!

2009-10-15T00:00:00-04:00

Salemi, Ray.

New York : McGraw-Hill, c2010.

xiii, 242 p. : ill. ; 23 cm.

A valuable resource for step-by-step information on what to do when layoffs have demoralized your team. Leading After a Layoff offers a practical plan to bring managers and employees back from the organizational-and emotional-devastation of a downsizingwithin 12 weeks. Distributed by Syndetic Solutions, Inc.

Executive writing skills for managers : master word power to lead your teams, make strategic links and develop relationships

2009-10-14T09:02:09-04:00

Talbot, Fiona.

London ; Philadelphia, Pa. : Kogan Page, 2009.

xvi, 140 p. : ill. ; 22 cm.

Non-native English speakers know the importance of English writing skills to their career development. They may feel worried that asking for help would expose a weakness or lack of confidence. They may feel embarrassed about getting things wrong, and about coming over as ill-educated and unprofessional. They know that, unlike speech, the written word can be unforgiving if one gets it wrong. "Executive Writing Skills for Managers" focuses on writing as a key business tool and deals with the English writing skills needed to keep one's career rising. Distributed by Syndetic Solutions, Inc.

Put more cash in your pocket : turn what you know into dough

2009-10-14T00:00:00-04:00

Langemeier, Loral.

New York, NY : HarperBusiness, c2009.

227 p. ; 21 cm.

In a timely book with an counterintuitive message, highly sought after money management expert Langemeier tells readers to forget worrying about debt, stop saving, and quit sacrificing--and start making money by turning their skills and hobbies into extra income. Distributed by Syndetic Solutions, Inc.

Make more money -- 21st century lemonade stand -- Discover the idea -- The fast cash formula -- Replicate and duplicate -- The right price -- Stand and deliver -- Ask for the cash -- The bare necessities -- Opening day and beyond -- Break the pattern.

Crush it! : why now is the time to cash in on your passion

2009-10-14T00:00:00-04:00

Vaynerchuk, Gary.

New York : HarperStudio, 2009.

142 p. ; 23 cm.

"Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In CRUSH IT! Why NOW Is The Time To Cash In On Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed in this book, transformed his entire life and earning potential by building his personal brand. By the end of this book, any reader will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, CRUSH IT! is the ultimate driver's manual for modern business. Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family's local retail wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, http://tv.winelibrary.com, his video blog about wine. Gary has always had an early-to-market approach, launching Wine Library's retail website in 1997 and Wine Library TV in February of 2006. His lessons on social media, passion, transparency, and reactionary business are not to be missed!"--Provided by publisher.

Glass ceilings and 100-hour couples : what the opt-out phenomenon can teach us about work and family

2009-10-13T07:40:49-04:00

Moe, Karine S.

Athens : University of Georgia Press, c2010.

xiv, 215 p. : ill. ; 22 cm.

Numbers too big to ignore -- Why opting out is an everywoman issue -- The 100-hour couple -- Glass ceilings and maternal walls -- Second shift redux -- Child care dilemmas -- Mama time -- The hectic household -- The professionalization of at-home motherhood -- Financial costs -- Negotiating without a paycheck -- Reigniting the career -- Creative strategies for making work "work" -- Coming of age in America.

The next evolution of marketing : connect with your customers by marketing with meaning

2009-10-12T00:00:00-04:00

Gilbreath, Bob.

New York : McGraw-Hill, c2010.

x, 288 p. : ill. ; 24 cm.

Marketing with Meaning is the next big step in the evolution of bestselling marketing concepts such as Relationship Marketing and Permission Marketing. From the chief marketing strategist for one of the largest digital advertising agencies in the world. Distributed by Syndetic Solutions, Inc.

GAAP.

2009-10-12T00:00:00-04:00

New York J. Wiley & Sons.

v. : ill. ; 24 cm.

"Interpretation and application."

" ... integrates the principles promulgated by the FASB and its predecessors ..."

At head of title: 1997-<2010> Wiley.

Edition for 2009 includes CD-ROM.

Editors: 1986-<2005> Patrick R. Delaney ... [et al.] ; 2006-<2010> editors vary.

Women, work, & the art of savoir fair : business sense & sensibility

2009-10-09T00:00:00-04:00

Guiliano, Mireille, 1946-

New York : Atria Books, 2009.

vii, 261 p. : col. ill. ; 22 cm.

The bestselling author of "French Women Don't Get Fat" brings her delightful sensibility and practical advice to working women. Distributed by Syndetic Solutions, Inc.

Life is lived in episodes and stages -- Choosing a path -- The principle of enlightened self-interest -- Of velvet gloves, words, and handshakes -- Be your own brand -- Whose success? -- Fire your boss : leaders and managers -- Zen and the art of business(life) -- The not-so-always-gentle art of coping -- (Business)women and men are different -- Eating for business and pleasure -- Making it.

Includes index.

101 toughest interview questions : --and answers that win the job!

2009-10-08T10:44:32-04:00

Porot, Daniel, 1941-

New York : Ten Speed Press, c2009.

xii, 236 p. ; 18 cm.

"A list of 101 commonly asked job interview questions with sample answers, plus interviewing tips and strategies"--Provided by publisher.

Your next move : the leader's guide to navigating major career transitions

2009-10-07T00:00:00-04:00

Watkins, Michael, 1956-

Boston, Mass. : Harvard Business Press, c2009.

xii, 220 p. : ill. ; 22 cm.

Streetsmart financial basics for nonprofit managers

2009-10-06T13:24:33-04:00

McLaughlin, Thomas A.

Hoboken, N.J. : Wiley, c2009.

xvii, 280 p. : ill. ; 23 cm.

The third edition of "Streetsmart Financial Basics for Nonprofit Managers" is significantly updated. The new book contains sidebar stories illustrating key points for various nonprofit financial management situations, thorough treatment of the new IRS form 990 and its implications for nonprofits, dual treatment throughout the book of the old and the new Form 990's, all new material on the role of risk management as it relates to financial management, as well as explicit treatment of the new class of charity raters. It contains additional material on: common budgeting errors, the practical implications of the differences between revenues and expenses vs. cash flow, and guidance on Sarbanes-Oxley-like trends and adaptations in the nonprofit sector. The CD files will be updated accordingly as well. Distributed by Syndetic Solutions, Inc.

Includes index.

The worst-case scenario business survival guide : how to survive the recession, handle layoffs, raise emergency cash, thwart an employee coup, and avoid other potential disasters!

2009-10-06T08:44:05-04:00

Borgenicht, David.

Hoboken, N.J. : John Wiley & Sons, Inc., c2009.

207 p. : ill. ; 18 cm.

The Worst-Case Scenario survival handbooks provide readers with real answers to extreme situations. Now, this bestselling series turns its attention to business. Each section contains illustrated, step-by-step reference solutions to the most common business nightmares. Distributed by Syndetic Solutions, Inc.

Includes index.